Growing Aetna Businesses

In one program alone, 25 GMs and P&L leaders grew top line revenue by more than $100M

Case Study Results

$100M in Top Line Growth

by helping General Managers and P&L leaders find new ways to grow their businesses

35% Improvement

in business goal attainment among leaders who participated in CorpU programs

5 Significant Growth Opportunities

annually in Aetna’s 12 Specialty Businesses

Overview

Hear Aetna’s story about using CorpU’s Leadership Development Platform to transform its leaders, its company and its industry.

Case Study - Project Goal

Project Goal

The healthcare industry continues to undergo significant changes intended to provide individuals with a simple, affordable, and high-quality experience that promotes wellness.

Objectives

Aetna CEO Mark Bertolini charged Ted Fleming, Vice President of Aetna University, with getting leaders ready to drive change across Aetna and the healthcare industry through three objectives:

  • Develop leaders’ entrepreneurial skills to discover and launch new businesses focused on a consumer healthcare experience
  • Accelerate the learning curve of Aetna’s General Managers and P&L leaders to achieve aggressive business growth goals
  • Increase the number of “ready now” successors for important leadership roles

Case Study - Objectives

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