CorpU

Mattress Firm Case Study: Breakneck Bench Building

Mattress Firm of Houston, Texas, is the largest bedding retailer in America. The company sells well-known national brands such as Serta and Beautyrest and does not manufacture any of its own products. The company’s motto is “Save Money and Sleep Happy.” Store count has doubled in the past three years with 432 stores added in the last 15 months alone. They are scattered across an increasingly wide footprint with an employee count standing at a little above 3,300 – more than 90 percent are full-time and 70 percent are college graduates, all while boasting a lower than average turnover ... Read More »

16 May 2013

MillerCoors Case Study: Aligning a Sales Culture

MillerCoors was formed in 2008 through a joint venture between SABMiller and Molson Coors bringing Miller Brewing Company and Coors Brewing Company together to compete more effectively in North America. The beer industry is extremely competitive but it is dominated by a single company. Anheuser Busch InBev has close to a 50% share of the market. They have a “command and control” go-to-market approach with strategy and significant decisions made at the top. In addition, they own a portion of their distribution system and hold a 70% plus share of mind of the distributors that they do not own. MillerCoors ... Read More »

18 Apr 2013

Westinghouse Aligns Professional Development with Business Strategy (Video)

Heavy regulations in the nuclear industry challenged the way Westinghouse did business, so to compete in the rebirth of the industry; there was a need for a topflight workforce at all levels of the organization. Their solution involved implementing a new learning and development strategy, Westinghouse University, with several alliance partnerships. Their results included having a centralized learning program with outside partners with established tailored programs, convenience, and cost-reduction efficiencies. Watch Video »

11 Mar 2013

Mars Strategies on Aligning Leadership Development (Video)

A large part of navigating complex challenges is ensuring that Mars offers the tools and development experiences our leaders need most. Mars sought to create an “architecture of participation” where external best practices, internal best practices and skill development are linked in a meaningful way. To deliver on what leaders need most, Mars University increased its alignment with the business, became more customer focused, clearly articulated the benefits of its programs and became more accessible to associates and managers. Watch Video »

11 Mar 2013

EDF Leaders Execute Business Strategy (Video)

Électricité de France, or EDF, is headquartered in Paris and is the world’s largest producer of electricity, with 38 million electric and gas customers worldwide, of which nearly three-quarters are in France. It is known for being the biggest nuclear operator in the world. For nearly sixty years, EDF was a traditional, state-owned, fully integrated monopoly utility that produced and delivered all the power it sold to customers across most of France. One of the biggest changes to EDF’s operations in France in the 21st century was the advent of electric competition in 2007. Deregulation of electric generation ... Watch Video »

11 Mar 2013

Aligning Sales Strategies at MillerCoors (Video)

Through a joint venture in 2008 between SABMiller and Molson Coors, the Miller Brewing Company and Coors Brewing Company combined forces to compete more effectively in the US beer market. By aligning the Commercial L&D strategies with corporate goals, MillerCoors focused on a few fundamental capabilities particularly in the areas of building customer preference and elevating brands implemented through Sales Playbook and Sales Academy initiatives. Watch Video »

11 Mar 2013

Strengthening Brand and Recruitment at Turkcell (Video)

Guliz and Esra from Turkcell, the third largest mobile phone operator in Europe, shares how they transformed its branding and recruitment culture to achieve breakthrough results. With 68 million subscribers in 9 countries, Turkcell is the only NYSE-listed Turkish company operating in a highly competitive market. The presenters will reveal the company's innovative branding campaign that helped raise its college student level ranking of the "Best Company to Work For" from #13 to #1 for two consecutive years. Watch Video »

11 Mar 2013

Why Practice Matters for Innovation to Flourish (Video)

Joe Steier presents a practical case study on how innovation was applied to the workplace at Signature HealthCARE and the goals that the company established to impact its future business results. Watch Video »

7 Mar 2013

Westinghouse Case Study: Making the Best Use of External Providers

Westinghouse Electric Company, now majority-owned by Toshiba Group, combines the legacy nuclear reactor businesses of the original Westinghouse Electric and Asea Brown Boveri (ABB) companies, as well as related companies including Nuclear Fuel Industries, Ltd., a nuclear fuel producer in Japan, and Astare, a French nuclear engineering firm. Headquartered in Cranberry Twp. near Pittsburgh, Westinghouse is a pioneer nuclear reactor builder originating in the 1950s, including the reactor for the first U.S. nuclear submarine, the USS Nautilus. With 14,000 employees, Westinghouse intends to be a serious competitor in the so-called Nuclear Renaissance that began, slowly but surely, in ... Read More »

7 Feb 2013

EDF Case Study: Strategy Integration

Électricité de France, or EDF, is headquartered in Paris and is the world’s largest producer of electricity, with 38 million electric and gas customers worldwide, of which nearly three-quarters are in France. It is known for being the biggest nuclear operator in the world. For nearly sixty years, EDF was a traditional, state-owned, fully integrated monopoly utility that produced and delivered all the power it sold to customers across most of France. EDF today is a much different company than it was in the 20th century. In 2004, EDF was taken public by the French government, although it retained ... Read More »

4 Feb 2013

Aditya Birla Group Case Study: Building Leadership Capability

Aditya Birla Group Case Study: Building Leadership Capability The Aditya Birla Group (ABG) is an Indian-based conglomerate comprised of diverse businesses around the world. The businesses include cement, metals, fiber, carbon black, financial services, telecom, business process outsourcing and retail. The function of learning in ABG is to be a cornerstone for capability building within the businesses. Learning is also an important part of the company’s Employee Value Proposition, “A World of Opportunities”. The company has been growing quickly. Revenue grew from $14 billion in 2007increased to $35 billion in 2011, and the company has plans to reach $65 ... Read More »

27 Nov 2012

CorpU Webinar: How to Get Leaders to Execute Business Strategy (Slide Deck)

In recent years, as deregulation transformation profoundly changed the electricity and gas landscape across Europe, the EDF Group grew through various acquisitions both in Europe and the rest of the world. As a result of these critical changes, aligning senior leaders with a new business model, and more importantly immediately executing the strategies became their number one priority. Leveraging their Corporate University for Management, they built partnerships with business schools and universities to combine and simplify highly technical core curriculum with urgent business needs around: Leadership and people management Change management Strategic thinking and business acumen During this webinar, participants ... Read More »

8 Nov 2012